Our series Women in Powersports has set out to meet ladies from a variety of areas in our industry. In this interview, we meet Elizabeth Munguia, Director, Quality, for the Querétaro plant. Elizabeth is a trailblazer as the first-ever Mexican female director at BRP in Mexico, where the percentage of women on the management team is now 10%. With 145 people reporting to her, including two Quality Managers, she is responsible for quality assurance on the engines and machined parts manufactured in Querétaro, as well as the Sea-Doo watercraft. Elizabeth trained as an electronics engineer and began her career in this field, switching to quality when she moved to Querétaro – a manufacturing hub – for her husband’s job. In 2012, her desire for a better work-life balance, more time to spend with her young son and family, led her to BRP.
The BRP family includes not only its employees, but also its dealers and customers. In our dealerships, we see more and more women making their mark as businesswomen and powersports experts. Stephanie Hunsaker, general manager of ADS Motorsports in Utah, is one of them.
From October 22 to 25, 10 BRP delegates were among the 2,000 professionals attending the One Young World Summit in London, England. The conference covered topics surrounding the United Nations Sustainable Development Goals like climate change, poverty, gender equality, and other concerning issues affecting our planet and humanity.
Our delegation returned more inspired than ever as One Young World Ambassadors, equipped with plenty of ideas and ready to do their part. We can’t wait to see where their ideas will lead, but for now, here’s a recap of their experience.
Having studied electrical and electronic engineering in the UK, Albert pursued his career in the US for many years, working for large and small companies, often on ground breaking projects.
André Denis has been working for BRP for many years and has always been a leader in his various teams. This allowed him to develop his skills, but also to better understand the environment in which BRP operates.
Éric Fournier, Manager, Industrial Design, Accessories, has 22 years of service with BRP’s Design and Innovation team, but it could be said that BRP has been part of his life since 1976, when a magazine article spotlighting the aesthetics of the Ski-Doo inspired him to become an industrial designer. Since he joined BRP, design has evolved tremendously: “The world is a lot more complex now, and so are the needs of our customers. This impacts the challenges we face, and how we create our products.” As new technologies are developed, new design jobs appear. When Éric graduated, there was only a specialization in industrial design. Today, you can specialize in transport, colours and materials, and UX (user experience), for example.
Guillaume Longpré, now Senior Industrial Designer, started with BRP 22 years ago as an intern. For him, coming to work is more like getting to play. As a young child, he had fun drawing snowmobiles, and he knew he wanted to carry on doing that when he grew up. BRP was therefore a natural choice for him to develop his talent as a designer. Today, his passion for his profession and for the products is what enables him to constantly innovate, but most of all the fun he has doing what he does every day: “If I don’t play when I’m at the studio, I can’t create. When I come here to play, suddenly, something appears. It’s like magic!”
Philippe Petit crossed the ocean to work for BRP 18 years ago. Recruited in his native France, he was completing a final year internship at Renault, the biggest French automobile manufacturer. What motivated him to move to Quebec was our products. A motorbike rider in France, he saw a multitude of possibilities to play with these toys for grownups that BRP produced. Almost two decades later, having worked on several advanced-concept projects, played with Evinrude outboards and Lynx snowmobiles, Philippe is Project Lead and Senior Industrial Designer, Ski-Doo.
Paola Saldierna, Colours and Trims Designer, has only been with BRP for four years, but she’s already had a hand in some game-changing projects. She has influenced the finishes, colours, graphics and materials of products like Ryker, and the electric vehicles (EV) unveiled in September 2019. She finds her inspiration in a wide range of sources that include the arts, pop culture and fashion, and she keeps an eye on societal, cultural, even political trends, as well as a variety of industries. To stay innovative, she believes empathizing with the customers is essential, to understand what they need and how she can improve their ride. And that’s not all: “For me, having a clear purpose, knowing why I’m doing this, helps me find different ways of doing things.”
As the winter season begins, it’s appropriate that we continue our series on women in powersports by introducing an exceptional woman who thrives in snow, Ashley Chaffin. A Ski-Doo ambassador and highly-skilled snowmobiler, Ashley is a profile in determination, leadership, and commitment to advancement of the industry.
Marc Pouliot, Project Leader, Colour and Trim, has always been creative. This personality trait, which he says is either something you have or you don’t, led him to do a degree in graphic design. But it’s curiosity that enables you to continually innovate: “You have to be prepared to go looking for information, to rummage for inspiration, to ferret things out, from everywhere,” he says. “And I’d advise any young designer to explore, to try things out, and not be afraid of getting your hands dirty, because you can really use everything in our projects.”
In our penultimate profile of an exceptional woman in the powersports industry, we get to know Iris Brown, Team Leader at BRP’s Valcourt plant. Like the other women we’ve celebrated in this series, Iris is strong, determined, and dedicated to making a contribution to the industry.
Our series “Women in powersports” showcases the determination, the leadership and the commitment these exceptional women deploy in our industry. Today, in our Xth portrait, we present Émilie St-Laurent, co-owner of BRP dealership Sports DRC in Saguenay-Lac-St-Jean, Quebec, Canada.
In our 9th portrait of an exceptional woman for the “Women in powersports” series, we’re proud to feature Corry Weller, Can-Am Off-Road racer and ambassador. The purpose of this series is to celebrate the determination, leadership and commitment of women who make a difference in the powersports industry.
Continuing with our series “Women in powersports”, we wanted to highlight the determination and boldness of Jodi Emmons, BRP Manufacturing System coordinator at our Evinrude manufacturing site in Sturtevant, Wisconsin, USA.
Now, at the peak of summer, many of us are thirsty for adventure on the water. How appropriate that the subject of the 6th installment of our "Women in Powersports" series is Andrea Dominguez, athlete, Sea-Doo ambassador, and owner of a watercraft school in Colombia.
An 7th article in the series "Women in the Powersports Industry", highlighting the determination, leadership and commitment of many exceptional women who make a difference in this industry.
To mark women’s history month in March, we are proud to highlight the determination, leadership and commitment of several exceptional women, who are making a difference in the powersports arena.
This is the second article in our series "Women in powersports", highlighting the determination, leadership and commitment of exceptional women, who make a difference in the powersports industry.
We are now at our third portrait in the series “Women in the powersports industry”, highlighting the determination, leadership and commitment of exceptional women, who make a difference in this industry.
As we’ve seen throughout our series, being a woman in the powersports industry has its daily challenges. What drives some women, therefore, to dive into the powersports world as a professional career? For Samantha Ryan, it was a combination of opportunity and determination.